Extended Producer Responsibility (EPR) in Beauty: What You Need To Know. ROUNDTABLE

This podcast features another roundtable discussion, this time on Extended Producer Responsibility (EPR), which is becoming increasingly important to the beauty industry. If you are a beauty brand that hasn’t heard of EPR yet, you need to change that ASAP, trust me! Some of the potential fines of not complying with the new rules that are cropping up are upwards of 50k USD PER DAY! This convo featured  general EPR consultant Dr Michael Washburn, and the beauty industry specific view point of Dr Akemi Ooka, who is the CEO of the trade association Independent Beauty Association, who’s been doing a lot of work on the EPR front. My hope is that by the end of this discussion, you’ll have a good 101 of what’s been happening, and if you’re a brand, a good diving board so you can take the right steps to keep up!

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